Heart and Sold |
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Synopsis: “Heart and Sold”Have you had the dream of building a successful business and easily balancing that business with the needs of your family? Millions of people have high aspirations of a lucrative, enjoyable career, but can’t seem to make that leap – that first step toward personal happiness. Many are afraid, tired, or just clueless as to how to get out of the 9-5 job, which more often than not, that job is not inspiring, not motivating, and not providing the life you dreamed of. Some are concerned that they just ‘don’t have it in them’ to move forward in a positive way, rather, somewhere along the way, they lost their personal power. Heart and Sold is an insightful journey through the emotional and tangible challenges of regaining your personal power while building and maintaining a successful business. Valerie Fitzgerald, one of the country’s leading real estate agents, explains the impact and importance of attitude, belief, and faith in building a successful career while traversing past physical, emotional, and practical obstacles. Fitzgerald candidly recounts her personal journey from an unemployed single parent to a BILLION DOLLAR producer through a career in real estate. The juggling act of being a single mother while establishing a viable business is artfully told through the eyes and from the heart of Fitzgerald. Heart and Sold is Fitzgerald’s experience of how to get started in residential real estate. This self-reflective view gives examples, analogies, and true stories. It is a step-by-step guide for the beginner, and the seasoned agent, wanting to perfect the art of selling real estate. It goes through managing your clients to managing yourself. It offers the reader a realistic analysis of what it means to be working on a commission basis and how that determines the plans for building your financial future. Fitzgerald gives concrete tips related to choosing a company to work for, a mentor to talk with, and a focus that keeps your ambition aimed at the big picture. Maintaining your reputation, your ethical ideals, and your partnerships can be challenging, but the reader will find ease in these situations through the retelling of Fitzgerald’s stories. She guides you through setting up an office space, setting a daily schedule, and setting boundaries to keep life in balance. The organization of an office, a database, and home inventory are systems that Fitzgerald uses today and still prove to be successful. Wondering what to say to clients or prospects? Heart and Sold offers sample dialogue in situations related to open houses, cold calls, and listing appointments. Heart and Sold shares the mindset of a respected businesswoman who gracefully balances the demands of an empire with the intimacy of her family. Heart and Sold is a model for working and living life that can be applied to any desire or discipline. It’s clear Fitzgerald has learned the value of taking the high road, of diffusing stress, of finding a valuable role model, of keeping the faith, and mostly, of believing in herself. This book has lessons we all need to hear in our hearts and souls in both our professional and personal lives. The motivation is in you, and the rewards are limitless. Heart and Sold guides, supports, and shares what is necessary to take that leap, “If you shoot for the moon and miss, remember you are still among the stars. |
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